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Why Online business needs a digital marketing strategy and how we can do this?

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Companies without digital marketing strategy are worthless due to the fact that they don’t have clear strategic objectives regarding reaching new customers and building relationships with existing ones. On the other hand, companies that do have a digital marketing strategy in place have a clear objective about targeting and reaching new customers and they do have relationships with existing customers. However as change is the only constant, it is advised to refresh their marketing strategies. A virtuous digital marketing strategy will use a mixture of online engagement methods, from social media and app management to SEO, email promotions, blogs and content generators.

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