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SEO or Search Engine Optimisation is the name given to activity that attempts to improve search engine rankings.

In search results Google™ displays links to pages it considers relevant and authoritative. Authority is mostly measured by analysing the number and quality of links from other web pages.

In simple terms your web pages have the potential to rank in Google™ so long as other web pages link to them.
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Search Engine Optimization is the process or technique through which user can make webpage on the top of the search engine result page by using organic method.
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earch engine optimization (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.

To understand what SEO really means, let's break that sentence down and look at the parts:

Quality of traffic. You can attract all the visitors in the world, but if they're coming to your site because Google tells them you're a resource for Apple computers when really you're a farmer selling apples, that is not quality traffic. Instead you want to attract visitors who are genuinely interested in products that you offer.
Quantity of traffic. Once you have the right people clicking through from those search engine results pages (SERPs), more traffic is better.
Organic results. Ads make up a significant portion of many SERPs. Organic traffic is any traffic that you don't have to pay for.
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SEO is an process to optimize the site or web page and get ranked into top on SERP(Serach Enginr Result Page).

It can Divided in to Two types
1.On Page Optimization
2.Off Page Optimization

SEO Helps to generate organic traffic into our site.

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